Trying to explain to people what PR actually is has been an ongoing mission (and an often fruitless exercise) for many years. People mix it up with advertising, current affairs and its mostly chucked in under the headline, catch-all banner of ‘marketing’ for many. Mostly they prefer to make up their own definition. Here is… [Read more…]
February 3, 2012
Don’t do it yourself - great sentiments, explained by CoExist Wise words which struck a big cord at honey. ‘Collabs’ have always been the best, most fruitful route for everything and everybody in business in our humble view. More fun too.
February 3, 2012
Education, education, education….never stop learning and we’ll all survive the times ahead Read this interesting article by Thomas L Friedman written for the New York Times.
February 27, 2012
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